2023 Toyota Prius

History/Overview

For nearly a quarter century, the Prius has been Toyota’s statement of intent on the benefits of electrified powertrains, combining thrifty operation with a practical design and layout. A 2019 update to the car’s fourth generation was notable for its addition of available AWD.

What’s New/Key Changes From Last Year

This year, hybrid car fans welcome an all-new Prius, the car’s fifth generation and its most – dare we say it? – beautiful iteration yet. This newest Prius is also much more powerful.

Available Trims

The fifth-generation Prius now comes standard with AWD to back up a 2.0L gas engine and electric motors. Trim levels are XLE and Limited.

Note that the plug-in Prius Prime carries on in the car’s old body style for 2023, and is covered in a separate buyer’s guide entry.

Standard Features

XLE trim comes with passive keyless entry, LED headlights, rain-sensing wipers, and 19-inch alloy wheels. Inside, there’s a six-speaker stereo, an 8.0-inch touchscreen, heated front seats, a power driver’s seat, Softex upholstery, a heated steering wheel, a 7.0-inch driver info display, and automatic A/C.

Standard safety kit includes blind spot monitoring, safe exit alert, radar cruise control, forward collision mitigation, lane departure warning, and lane keeping assist.

Limited adds a panoramic view monitor, digital key technology, a power tailgate, wireless phone charging, and advanced park assist. You also get a 12.3-inch touchscreen, eight-speaker audio, heated rear/ventilated front seats, a digital rearview mirror, and a fixed glass roof.

Fuel Economy

Toyota’s fuel consumption estimates are 4.8/4.7 L/100 km (city/highway).

Competition

The Prius’s rivals include hybrid versions of the Hyundai Elantra, Toyota Corolla and Camry, and Honda Accord.